In order to have a successful affiliate marketing strategy, you need to have a solid plan in place. It’s not about just throwing yourself out there and hoping something sticks.
Careful planning goes a long way in the marketing world, as well as building relationships.
We’ve compiled a list of tips and tricks to help you get started on the path to a successful affiliate marketing strategy.
9. Don’t Spread Yourself Too Thin
As the old saying goes, go one inch wide and one mile deep. If you keep your channels focused and narrow, you’ll be able to go deep and find new sources within those channels. By not expanding your reach too far, you can have enough time and energy to give your current channels the time and energy that they need to be successful. This will help you to get where you want to go with your successful affiliate marketing strategy. If you spread yourself out too thin by advertising anywhere and everywhere, you will not have enough time for follow up with all of your sources.
8. Build A Foundation
Start off small and build yourself a foundation that is guaranteed to generate income. If you know you have at least some income coming in the door, you can feel a little bit of freedom to be able to experiment and try out new avenues. Recurring payments protect you from having nothing, and they allow you to branch out with different types of traffic. Expanding your traffic will increase your revenue, but with a stable foundation underneath you, you will be able to accomplish your goals.
7. Build Your Brand
Having a brand name comes with responsibility. You want your customers to have a feeling of respect and love when they hear and see your brand name. You want them to jump at the opportunity to shop with you. If they are cringing even before they see you coming, they are less likely to become a potential sale. It is better to have a steady group of reliable customers than to make your brand name something to be feared. Work to build your brand name among your current customers and they will appreciate the extra effort.
6. Make Your Brand Something Special
Don’t just pick something that everyone else is doing. If you want to have a successful affiliate marketing strategy you must make your brand stand out. Pick something that will be useful to people and develop it into something they can’t live without. Lots of sites on the market all have the same goals; travel, saving money, shopping, etc. The ones that last and make an impression with customers are the ones who take the time and build their brand to be something special. Extra attention to detail can get you places you never dreamed you’d go. Finding a niche is crucial to success.
5. Create Quality Content
The content that you post for your customers can’t just be any old thing slapped up on social media. Create content that will blow your competition out of the water. Content is perhaps the #1 successful strategy for affiliate marketing that you will use. Encourage interaction with your customers and reap the benefits that come along with it. Make your posts on social media positive and interactive. Add photos to draw attention and links to click. Use your logo on your posts or create a watermark so that your competition can’t steal your posts. Prove that your content is worth reading.
4. Be Prepared For Mobile Traffic
Be sure that your site is optimized for mobile traffic. This is a must-do for a successful affiliate marketing strategy. A huge portion of online sales and clicks come from mobile devices. There are some customers out there who never look at content on their laptop. People on the go love to scroll through content when out and about. Having a site that is set up and optimized for mobile traffic will make you stand out from the competition. If your host doesn’t offer automatic mobile optimization for your site, it’s time to talk to a developer or move your hosting.
3. Don’t Rely On One Source
Don’t’ put all your eggs in one basket as the phrase goes. Facebook can be picky, and there is such a thing as Facebook Jail. If you get sent there for one reason or another and your account is frozen, you don’t want to have to abandon all hope. Use other social media channels, plus your website and other sources of traffic. Spreading out your options will ensure that if one goes wrong, you still have a way to reach your customers.
2. Use The Trends
Is there a holiday coming up? Or a new trend in your market? Get some content published immediately! Don’t wait for everyone else to start posting. Be the first one and draw the customers in. It’s never too early to use it to your advantage. Watch what is trending on Facebook and Twitter and keep your posts relevant. Scan your newsfeed for the most up to date articles and news sources. Be sure that you are following the right people to keep up with the right trends and news blasts.
1. Less Keyword Targeting
Keyword targeting is a thing of the past. Don’t flood your content with a series of keywords over and over again in hopes that it will get you more views. The truth is that Google prefers to recommend articles that more people are reading. If your content is just a series of keywords over and over again, it won’t be relevant and it won’t rise to the top. Instead, focus on your topic and write relevant content that people want to read. It will boost your site on Google, getting you the views and traffic that you are looking for with your content.
If you are looking for more tips and tricks on how to create a successful affiliate marketing strategy, turn to the Affiliate Marketing Training. Our site has a lot of helpful tips and tricks to get you to where you want to go with your affiliate marketing strategy. Choose from either our starter system or our premium system and get the helpful advice you’ve been looking for today.